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THE NEW BEAUTIFUL

The New Beautiful

We believe in a new kind of beautiful that’s good for everyone and all of you – mind, body and soul. Together we inspire holistic wellbeing, positivity and acts of care and kindness to ourselves, our communities and our planet.

Look good do good feel great Look good do good feel great
We are Watsons

Watsons has been around since way back in 1841, helping people look good, do good and feel great. Today we’re proud to be number one for health and beauty in Asia; with over 8,000 stores and eshops in 16 different markets.

And wherever we are in the world, we’re working to make a positive impact through our sustainability pillars – Planet, People and Products.

Find out more

Watsons is the flagship health and beauty brand of AS Watson Group.

Know more about AS Watson's History

185th Anniversary
Must-Try Brands. Only at Watsons.

Exclusive brands. Exciting discoveries. Discover a whole world of exclusive brands, only available at Watsons.

Top 50 Brands
in customer experience
We’re always ready to connect
Being closer to customers has always been the Watsons way. Today, we offer people new ways to shop, chat, share, seek advice, be entertained and discover new products. Wherever they are, we are.
Find out more
#DareToBe
At Watsons, our goal is to empower every customer to push past who they are today: challenging stereotypes, defying years, inspiring possibilities, opening opportunities.
Learn more
We’ve come
a long way
1841 - The Hong Kong Dispensary's doors open
1841

The Hong Kong Dispensary, (as AS Watson was then known) opens its doors in Hong Kong and starts providing medical services to the local people.

1858 - Watson arrives
1858

Alexander Skirving Watson, a British pharmacist, joins the company as Manager and becomes part-owner of The Hong Kong Dispensary – his name, and ours, would soon become famous.

1871 - All of The Hong Kong Dispensary change to AS Watson & Company
1871

The Hong Kong Dispensary begins trading under a new name, AS Watson & Company – and the foundations of an international health and beauty retail group were laid. We are also appointed as the chemist of the Governor of Hong Kong and the Duke of Edinburgh.

1908 - Retail stores
1908

AS Watson expands its operations by opening retail stores called ‘Watsons the Chemist’, giving customers more opportunities to buy more health-related products, every day.

1941 - AS Watson's Cenetary
1941

AS Watson celebrates its centenary, just months before the Japanese attack on Hong Kong on 13 December.

1981 - New era of AS Watson
1981

AS Watson becomes a wholly owned subsidiary of Hutchison Whampoa Limited (forerunner of CK Hutchison Holdings), with a total of 75 retail outlets.

1987 - Asian Expansion
1980 - 90s

Watsons the Chemist expands internationally into Taiwan, Macau and Singapore, Malaysia, Thailand.

2003 - Store innovation
2003

Watsons ‘Your Personal Store’ opens its first ‘third generation’ store at Pacific Place, Hong Kong – the first of its kind in Asia.

2008 - More members of Watsons in Asia
2008

Watsons launches its loyalty programme in Asia – first in Taiwan, rolling it out in Mainland China, Thailand, Singapore and Malaysia.

2008 - More members of Watsons in Asia
2009

Watsons becomes Asia’s No. 1 Pharmacy/ Drugstore brand (we subsequently won 12 consecutive years)

2010 - Seamless experience
2010

Our first eCommerce sites open in Mainland China, marking the beginning of Watsons’ seamless O+O (offline plus online) strategy.

2018 - Watsons Elite
2015

eLab is established as the internal innovation hub to seize the emerging O+O opportunities.

2018 - Watsons Elite
2018

Watsons launches Member Elite VIP programme.

DataLab is setup to further build big data capabilities.

2019 - Social network
2018

G8 (8th generation) store concept is launched.

2019 - Watsons One Pass
2019

Watsons connects with 10 million Facebook fans, building a strong global social network.

2019 - Watsons One Pass
2019

Watsons One Pass© launches to provide cross-border shopping benefits at overseas stores.

2020 - Strong Global Community
2020

Watsons reaches 100 million loyalty members in Asia, forming a strong network of beauty and wellness lovers.

7000+ stores
2020

Watsons celebrates the milestone of reaching 7,000 stores in the region.

Look Good. Do Good. Feel Great.
2021

Watsons strengthens its commitment to social and environmental sustainability, with a new brand purpose.

Nowadays
2022 - Present

Watsons launched an international campaign called “The New Beautiful” to celebrate a beauty that radiated from within and does good for everyone.