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THE NEW BEAUTIFUL

The New Beautiful

We believe in a new kind of beautiful that’s good for everyone and all of you – mind, body and soul. Together we inspire holistic wellbeing, positivity and acts of care and kindness to ourselves, our communities and our planet.

Look good do good feel great Look good do good feel great
We are Watsons

Watsons has been around since way back in 1841, helping people look good, do good and feel great. Today we’re proud to be number one for health and beauty in Asia; with over 8,000 stores and eshops in 16 different markets.

And wherever we are in the world, we’re working to make a positive impact through our sustainability pillars – Planet, People and Products.

Find out more
Must-Try Brands. Only at Watsons.

Exclusive brands. Exciting discoveries. Discover a whole world of exclusive brands, only available at Watsons.

Top 50 Brands
in customer experience
Staying
Number 1

Our ambition to remain Asia’s number one health and beauty retailer makes us stronger every day – and we’re proud to have received international recognition for what we do.

WATSONS ASIA

Top 50 Brands for Customer Experience Survey - No. 1 Personal Care & Beauty Retailer
Campaign Asia

WATSONS ASIA

Health & Beauty Retailer of the Year - Asia
Retail Asia Awards 2021-2023

WATSONS ASIA

Asia's Most Innovative Sustainable Retailer 2022
Inside Retail Asia

WATSONS MALAYSIA

Best Retail Partner 2022
Huawei Developer Day

*Campaign Asia's Top 50 CX Brands survey with over 9,000 respondents across 6 Asian countries.

RETAIL & MARKETING

WATSONS SINGAPORE

Omnichannel Strategy of the Year - Singapore
Retail Asia Awards 2023

WATSONS MALAYSIA

Health & Beauty Retailer of the Year - Malaysia
Retail Asia Awards 2023

WATSONS CHINA

Health & Beauty Retailer of the Year - Mainland China
Retail Asia Awards 2023

WATSONS ASIA

Award for Innovation in Cross-Media Marketing - Bronze
Asia-Pacific Stevie Awards 2023

WATSONS ASIA

Award for Innovation in Content Marketing - Bronze
Asia-Pacific Stevie Awards 2023

WATSONS ASIA

Award for Innovation in the Use of Celebrities or Public Figures - Gold
Asia-Pacific Stevie Awards 2023

WATSONS ASIA

Award for Innovation in Sponsorships - Gold
Asia-Pacific Stevie Awards 2023

WATSONS MALAYSIA

Platinum Award in Retail Category
Putra Brand Awards 2022

WATSONS MALAYSIA

Excellence in Marketing Innovation - Silver
Marketing Excellence Awards 2022

WATSONS MALAYSIA

Excellence in Media Strategy - Silver
Marketing Excellence Awards 2022

WATSONS MALAYSIA

Excellence in Advertising - Silver
Marketing Excellence Awards 2022

WATSONS MALAYSIA

Excellence in Communications /Public Relations - Gold
Marketing Excellence Awards 2022

WATSONS MALAYSIA

Best Retail Partner 2022
Huawei Developer Day 2022

WATSONS ASIA

Customer Experience of the Year - Retail
Asian Experience Awards 2022

WATSONS SINGAPORE

Health & Beauty Retailer of the Year - Singapore
Retail Asia Awards 2021-2023

WATSONS CHINA

No.1 Most Loved Local Beauty Retailer in China 2021
YiMagazine

WATSONS HONG KONG

Marketing Initiative of the Year - Hong Kong
Retail Asia Awards 2021

WATSONS SINGAPORE

Store Design of the Year (Large) - Singapore
Retail Asia Awards 2021

WATSONS PHILIPPINES

Health & Beauty Retailer of the Year - Philippines
Retail Asia Awards 2021-2023

WATSONS TAIWAN

Effie Awards Greater China 2020 - Gold Effie

WATSONS PHILIPPINES

Most Reputable Brands Fighting COVID-19 in Philippines 2020 - No.2
We Invest in People Accreditation

WATSONS INDONESIA

Top 5 Most Admired Company in Indonesia (Retail)

WATSONS TAIWAN

Top Service Awards 2019 - No.1 in Health & Beauty Store

DIGITAL& ECOMMERCE

WATSONS MALAYSIA

Digital Initiative of the Year - Malaysia
Retail Asia Awards 2023

WATSONS HONG KONG

Digital Initiative of the Year - Hong Kong
Retail Asia Awards 2023

WATSONS ASIA

Best Social Media Community Management - Bronze
Hashtag Asia Awards 2023

WATSONS ASIA

Best Social Media Campaign: Instagram - Bronze
Hashtag Asia Awards 2023

WATSONS ASIA

Best Use of Live Streaming or Virtual Events - Silver
Hashtag Asia Awards 2023

WATSONS ASIA

Best Use of Celebrity Partnerships - Silver
Hashtag Asia Awards 2023

WATSONS ASIA

Best Social Media Campaign - YouTube - Gold
Hashtag Asia Awards 2023

WATSONS ASIA

Best in eCommerce Brand - Beauty & Wellness - Bronze
Asia eCommerce Awards 2022

WATSONS ASIA

Best eCommerce Innovation - Gold
Asia eCommerce Awards 2022

WATSONS ASIA

Best eCommerce Campaign - Cross-border / Multi-market - Gold
Asia eCommerce Awards 2022

WATSONS ASIA

Best in eCommerce Brand - Healthcare & Pharma - Gold
Asia eCommerce Awards 2022

WATSONS HONG KONG

Best e-Commerce Strategies - Gold
Marketing Interactive DigiZ Awards 2022

WATSONS HONG KONG

Best e-Commerce Campaign – Silver
Marketing Interactive DigiZ Awards 2022

WATSONS HONG KONG

Best App Design – Bronze
Marketing Interactive DigiZ Awards 2022

WATSONS HONG KONG

Best Idea (Digital Solution) - Gold
MARKies Award 2021

WATSONS ASIA

eCommerce Marketplace/eRetailer of the Year
Asia eCommerce Awards 2020

WATSONS CHINA

Performance Marketing Effie Awards 2020 - Gold Effie

WATSONS THAILAND

Best #OnlyonTwitter Launch
Twitter Thailand Award 2020

WATSONS THAILAND

Best LINE TODAY in FMCG, Retail & Ecommerce
LINE Thailand Awards 2020

WATSONS ASIA

Best eCommerce Fulfilment (Gold)
Asia eCommerce Awards 2020

WATSONS ASIA

Best eCommerce Campaign: Influencers (Gold)
Asia eCommerce Awards 2020

WATSONS ASIA

Best Use of AI (Gold)
Asia eCommerce Awards 2020

WATSONS TAIWAN

Top 25 Most Influential Brand of Mobile Generation
Facebook

WATSONS MALAYSIA

Top 3 Engaging Brands
Facebook

WATSONS MALAYSIA

Top 5 Engaging Brands
Instagram

WATSONS ASIA

Award for Innovation in the Use of Social Media (Gold)
Asia-Pacific Stevie Awards 2019

WATSONS MALAYSIA

No.1 Online Shopping Site in Malaysia 2019

WATSONS PHILIPPINES

Optimal Creative Champion Award in Retail
Facebook Solutions Awards 2019

WATSONS HONG KONG

Top 10 Quality E-shop Awards 2018-2019 – Gold

OWN BRAND

WATSONS PHILIPPINES

Best Micellar Water - Dermaction Plus by Watsons Anti-Acne Cleansing Water
Cosmo Beauty Awards

WATSONS PHILIPPINES

Best Hair Tonic - Naturals by Watsons Aloe Vera Hair and Scalp Tonic
Cosmo Beauty Awards

WATSONS PHILIPPINES

Best Hair Tool - Watsons Professional Ionic Hair Straightener
Cosmo Beauty Awards

SUSTAINABILITY

WATSONS TAIWAN

Sustainability Initiative of the Year - Taiwan
Retail Asia Award 2023

WATSONS HONG KONG

Sustainability Initiative of the Year - Hong Kong
Retail Asia Award 2023

WATSONS ASIA

Asia's Most Innovative Sustainable Retailer 2022
Inside Retail Asia

WATSONS ASIA

Sustainability Initiative of the Year – Asia
Retail Asia Award 2022

WATSONS PHILIPPINES

Sustainability Initiative of the Year – Philippines
Retail Asia Award 2022-2023

WATSONS HONG KONG

CSR Initiative of the Year - Hong Kong
Retail Asia Award 2021

WATSONS HONG KONG

Hong Kong Awards for Environmental Excellence 2020 (Shops and Retailers) - Gold

WATSONS ASIA

Asia-Pacific Stevie Awards 2019 - Award for Innovation in Community Relations/Public Service Communications (Gold)

EMPLOYER BRANDING

WATSONS HONG KONG

Manpower Developer Award 2011-2021

WATSONS ASIA

Best Companies to Work for in Asia 2015-2020

WATSONS HONG KONG

Family-Friendly Employers 2018 - Grand Awarda

We’re always ready to connect
Being closer to customers has always been the Watsons way. Today, we offer people new ways to shop, chat, share, seek advice, be entertained and discover new products. Wherever they are, we are.
Find out more
#DareToBe
At Watsons, our goal is to empower every customer to push past who they are today: challenging stereotypes, defying years, inspiring possibilities, opening opportunities.
Learn more
We’ve come
a long way
1841 - The Hong Kong Dispensary's doors open
1841

The Hong Kong Dispensary, (as AS Watson was then known) opens its doors in Hong Kong and starts providing medical services to the local people.

1858 - Watson arrives
1858

Alexander Skirving Watson, a British pharmacist, joins the company as Manager and becomes part-owner of The Hong Kong Dispensary – his name, and ours, would soon become famous.

1871 - All of The Hong Kong Dispensary change to AS Watson & Company
1871

The Hong Kong Dispensary begins trading under a new name, AS Watson & Company – and the foundations of an international health and beauty retail group were laid. We are also appointed as the chemist of the Governor of Hong Kong and the Duke of Edinburgh.

1908 - Retail stores
1908

AS Watson expands its operations by opening retail stores called ‘Watsons the Chemist’, giving customers more opportunities to buy more health-related products, every day.

1941 - AS Watson's Cenetary
1941

AS Watson celebrates its centenary, just months before the Japanese attack on Hong Kong on 13 December.

1981 - New era of AS Watson
1981

AS Watson becomes a wholly owned subsidiary of Hutchison Whampoa Limited (forerunner of CK Hutchison Holdings), with a total of 75 retail outlets.

1987 - Asian Expansion
1980 - 90s

Watsons the Chemist expands internationally into Taiwan, Macau and Singapore, Malaysia, Thailand.

2003 - Store innovation
2003

Watsons ‘Your Personal Store’ opens its first ‘third generation’ store at Pacific Place, Hong Kong – the first of its kind in Asia.

2008 - More members of Watsons in Asia
2008

Watsons launches its loyalty programme in Asia – first in Taiwan, rolling it out in Mainland China, Thailand, Singapore and Malaysia.

2008 - More members of Watsons in Asia
2009

Watsons becomes Asia’s No. 1 Pharmacy/ Drugstore brand (we subsequently won 12 consecutive years)

2010 - Seamless experience
2010

Our first eCommerce sites open in Mainland China, marking the beginning of Watsons’ seamless O+O (offline plus online) strategy.

2018 - Watsons Elite
2015

eLab is established as the internal innovation hub to seize the emerging O+O opportunities.

2018 - Watsons Elite
2018

Watsons launches Member Elite VIP programme.

DataLab is setup to further build big data capabilities.

2019 - Social network
2018

G8 (8th generation) store concept is launched.

2019 - Watsons One Pass
2019

Watsons connects with 10 million Facebook fans, building a strong global social network.

2019 - Watsons One Pass
2019

Watsons One Pass© launches to provide cross-border shopping benefits at overseas stores.

2020 - Strong Global Community
2020

Watsons reaches 100 million loyalty members in Asia, forming a strong network of beauty and wellness lovers.

7000+ stores
2020

Watsons celebrates the milestone of reaching 7,000 stores in the region.

Look Good. Do Good. Feel Great.
2021

Watsons strengthens its commitment to social and environmental sustainability, with a new brand purpose.

Nowadays
2022

Watsons launched an international campaign called “The New Beautiful” to celebrate a beauty that radiated from within and does good for everyone.