AS Watson Empowers Preventive Health for a Better Future

AS Watson expressed its full support for the publication of the playbook by Consumer Goods Forum (CGF) Collaboration for Healthier Lives Coalition of Action. This playbook, developed by the coalition, provides valuable guidance for businesses to offer customers healthier options and promote better and healthier choices.

Malina Ngai, CEO of AS Watson (Asia and Europe), emphasises the importance of promoting preventive health. She said, "At AS Watson, we believe that promoting preventative health is crucial to improve wellbeing for all. We are committed to encouraging more companies to join this purposeful movement, prioritising the physical and mental health of our customers for a better quality of life."

In the playbook, AS Watson shares its best practice through tangible case studies. By supporting this playbook and encouraging more businesses to adopt preventive health initiatives, AS Watson aims to create a bigger, positive impact and help its customers Look Good, Do Good and Feel Great.