Hard Work Pays Off!

Let’s give a big round of applause to Watsons Hong Kong for winning 6 accolades at the Loyalty and Engagement Awards presented by Marketing Magazine!

As a notable digital pioneer, Watsons Hong Kong always strives to deliver the best O+O (Offline Plus Online) experience to customers by constantly introducing new functions and revamping the mobile app design. It is thrilled that Watsons Hong Kong’s mobile app has been recognised and won 5 awards, including:

• Gold in Best CX/UX Strategy
• Gold in Best Use of Mobile
• Silver in Best Engagement Campaign - Specific Audience
• Silver in Best Loyalty Programme - Retail
• Silver in Best Pandemic Response (Watsons App)

Alongside the achievement in digital aspect, the brand also launched Watsons Omnichat amid covid last year. The endeavor was recognised as well by winning Gold in Best Pandemic Response (Watsons Omnichat). Well done team!